Estella Is Trying to Create an Advertising Message That Communicates

question 83

Multiple Choice

Estella is trying to create an advertising message that communicates the tangible features of her company's laptop computers,telling consumers about the relative advantages of her products as compared to other offerings in the market.Estella is trying to create a(n) __________ appeal.

• A) emotional
• B) niche marketing
• C) informational
• D) institutional
• E) reminder

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Definitions:

Beginning Inventory

The value of all goods held for sale by a company at the start of an accounting period.

End of Quarters

The conclusion of each quarter in a fiscal year, significant for financial reporting and assessment.

Beginning Inventory

The value of goods available for sale at the start of an accounting period, essential for calculating cost of goods sold and inventory turnover.

Net Sales

The revenue generated from sales after deducting returns, allowances for damaged goods, and discounts.