The Owners of Hotels Whose Services Are Produced and Consumed

question 61

Multiple Choice

The owners of hotels whose services are produced and consumed at the same time know that consumers do not have the opportunity to try out their service before purchasing. Many hotels use ________ to overcome the problem of inseparability of services.

• A)promotional discounts
• B)zone of tolerance allowances
• C)perishability gap analysis
• D)point-of-purchase displays
• E)satisfaction guarantees