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A(n)____ Is Usually a Middle Manager Who Learns About a New

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A(n) ____ is usually a middle manager who learns about a new product or service idea and becomes committed to it.This manager helps the inventor overcome resistance to change and convinces others to take the innovation seriously.


Definitions:

Social Contagion

The phenomenon by which attitudes, behaviors, and emotions spread through networks of individuals, leading to shared social phenomena or psychological states.

Egoism

A theory in ethics that treats self-interest as the foundation of morality.

Altruism

Altruism is the selfless concern for the well-being of others, leading individuals to perform acts of kindness without expecting personal gain.

Social Loafing

The phenomenon of a person exerting less effort to achieve a goal when they work in a group than when working alone.

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