Examlex
The ____________________ is a useful framework for recognizing that strategies need to evolve over time.
Late Majority
A segment of consumers in the diffusion of innovation model, who adopt new products or technologies after the average consumer.
Innovator
An individual or organization that introduces new ideas, products, or methods, often leading changes in market trends or technological advancements.
Early Adopter
An individual or group who uses or purchases new products, services, or technologies soon after their launch, often leading trends and influencing later adopters.
Product Life Cycle
The sequence of stages from introduction to growth, maturity, and decline that a product goes through in the market.
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