Examlex
Goal specificity is the extent to which a goal is challenging and requires effort.
Central Route
A pathway of persuasion that involves thoughtful consideration of the arguments presented, leading to lasting attitude change.
Cognitive Dissonance
A psychological phenomenon involving conflicting attitudes, beliefs, or behaviors that cause mental discomfort leading to an alteration in one of the attitudes, beliefs, or behaviors to reduce the discomfort.
Self-Perception Theory
A theory suggesting that individuals develop their attitudes and feelings by observing their own behavior and concluding what attitudes must have caused them.
Observational Learning
The process of acquiring knowledge, behaviors, or skills by watching and imitating others rather than through direct experience.
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