If Arnott's Biscuits (Which Has Products in Almost All Submarkets)was

question 33

Multiple Choice

If Arnott's biscuits (which has products in almost all submarkets) was to use price as a competitive weapon to drive weaker competitors out of the national market,it would be pursuing a ____________tunity.

• A)product development
• B)mass marketing
• C)market penetration
• D)predatory pricing

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Definitions:

Purchases Journal

A record where a business notes all purchases of goods intended for resale or use in production, particularly on credit.

Revenue Journal

An accounting ledger detailing all income transactions for a business, used to track and manage sources of revenue.

General Journal

A comprehensive accounting record of all transactions, listed in chronological order.

Withdrawal of Cash

The act of taking money out from a business by the owners for personal use, not related to business expenses.