One of the Key Adaptations of the Indian-Based Global Conglomerate,the

question 33

Multiple Choice

One of the key adaptations of the Indian-based global conglomerate,the Tata Group,for home and international markets was to consider:

• A)free delivery to customers who repeat purchase.
• B)subsidised customer parking.
• C)a customised assembly service and delivery.
• D)car designs for small-space living in high-rise apartments.

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Definitions:

Advertising Cost

Expenses incurred to promote products or services to potential consumers through various media channels.

GAAP

A body of established accounting conventions and criteria for the preparation of financial reports.

Marketing Manager

A professional responsible for developing, implementing, and executing strategic marketing plans for an entire organization or lines of business and brands within an organization to attract potential customers and retain existing ones.

Estimated Liabilities

Obligations that are recognized but whose timing and/or amount is uncertain.