Which of the Following Strategies Is Apt When the Firm

question 83

Multiple Choice

Which of the following strategies is apt when the firm simultaneously faces both strong cost pressures and strong pressures for local responsiveness?

• A)Global standardization strategy
• B)Localization strategy
• C)International strategy
• D)Transnational strategy

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Definitions:

Setting Prices

The process of determining the monetary value at which a product or service will be offered to consumers.

Major Steps

outlines the crucial stages or key milestones in a process, plan, or project that need to be accomplished to achieve a particular goal.

Odd-Even Pricing

Setting prices a few dollars or cents under an even number.

Customary Pricing

A pricing strategy where the price of a product or service is based on what is traditional or expected in the industry, rather than being determined by market dynamics or costs.