Examlex
One of the competitive dimensions that form the competitive position of a company when planning their strategies is cost.
Marginal Revenue
The boost in revenue achieved by selling an additional unit of a good or service.
Price Taker
A buyer or seller that is unable to influence the market price of a product or service.
Marginal Revenue Curve
A graphical representation showing how the revenue from selling one more unit of a good or service changes as production volume changes.
Price-searcher Firm
A company that has the ability to set the price for its products because it does not face perfect competition.
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