The _____ Component of the Change Model Involves the Change

question 16

Multiple Choice

The _____ component of the change model involves the change initiative becoming tangible and actionable because it consists of the development and execution of the change plan.

• A) structural system
• B) dissatisfaction
• C) resistance
• D) process

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Definitions:

Introductory Approach

The most common but least powerful approach; it does little to capture the prospect’s attention.

Complimentary Approach

An approach that opens with a compliment that is sincere and therefore effective.

Straight Rebuy Situations

Situations in business purchasing where the buyer reorders an existing product or service without modifications, often through automated systems, reflecting a routine purchasing decision.

High-Tech Business Products

Products that incorporate the latest technology or are based on high-level scientific research, aimed at the business market.