When the Makers of Arm and Hammer Baking Soda Created

question 128

Short Answer

When the makers of Arm and Hammer Baking Soda created toothpaste containing baking soda as one of its ingredients,it was attempting to broaden its current brand with a new product.This strategy is called brand _______.

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Definitions:

Team Factor

Any element or condition influencing the performance, dynamics, or outcome of a team's activities or projects.

Tacit Coordination

An unspoken understanding among team members on how tasks will be executed, often developed through experience and mutual knowledge.

Synchronization

The process of making two or more things happen at the same time and speed.

Team Interaction

The process of team members exchanging information, ideas, and feedback through various forms of communication, which influences team dynamics and performance.