A Company Can Determine the Value of Its CRM Program

question 138

Multiple Choice

A company can determine the value of its CRM program by calculating its

• A)share of customer ratio.
• B)lifetime value ratio.
• C)customer equity ratio.
• D)dollar fill rate.
• E)customer focus ratio.

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Definitions:

Marry

The legal or formally recognized union of two people as partners in a personal relationship.

Divorce

A court or duly authorized body's act of formally dissolving a marital relationship.

Sleep Deprived

The condition of not having enough sleep, which can affect both physical and mental health.

Increased Energy

A state characterized by a higher level of bodily or mental vigour and capacity for activity.