By Interacting with Consumers in a Fun,helpful,and Interesting Manner,social Media

question 126

Multiple Choice

By interacting with consumers in a fun,helpful,and interesting manner,social media can help build a successful brand in two main ways: by allowing the firm to develop deeper relationships with customers and by

• A)keeping customers from visiting competitors' sites.
• B)generating positive word-of-mouth communication about the brand.
• C)generating ideas for new goods and services.
• D)promoting social media as a place for consumers to buy goods.
• E)reducing consumers' call to action.

Understand the legal protections and rights employees have under federal labor laws.

Recognize the responsibilities of employers towards their employees regarding workplace safety, pay, and benefits compliance.

Identify the requirements and protections provided by the Family and Medical Leave Act.

Describe the penalties for employers not complying with COBRA and other benefits regulations.

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Definitions:

LinkedIn

A business-oriented website that lets users post their professional profiles to connect to a network of businesspeople, who are also called connections.

Instagram

A social media platform that focuses on photo and video sharing, allowing users to create and share content with followers.

Social Network

A platform or website that enables users to create and share content or to participate in social networking.

Millions of Users

A term describing a product or service that is used by over a million individuals or accounts.