According to Conversion Expert Chelsea Baldwin,which of the Following Will

question 103

Multiple Choice

According to conversion expert Chelsea Baldwin,which of the following will help improve CTA conversion rates?

• A)Write CTA headlines in second person.
• B)Remove CTA buttons.
• C)Add visual cues to CTAs.
• D)Use generic wording in CTAs.
• E)Write CTA headlines in third person.

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Definitions:

Social-Cognitive Learning Theory

A theory that posits that people learn new behaviors and information by observing others, incorporating the concepts of observational learning, imitation, and modeling.

Observable Acts

Actions or behaviors that can be seen or measured directly.

Mental Events

Internal occurrences in the mind, such as thoughts, feelings, and perceptions, that can influence behavior.

Conditioned Stimulus

A previously neutral stimulus that, after becoming associated with an unconditioned stimulus, eventually triggers a conditioned response.