The Process of Identifying and Assessing What Is Being Said

question 70

Multiple Choice

The process of identifying and assessing what is being said about a company,individual,product,or brand on the Internet is referred to as

• A)social media marketing.
• B)social media monitoring.
• C)digital monitoring.
• D)digital listening.
• E)content monitoring.

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Definitions:

Peripheral Listening

Paying attention to indirect or background information during a conversation, which may offer additional insights.

Active Listening

The practice of fully concentrating, understanding, responding, and remembering what is being said during communication.

Empathy

The ability to understand and share the feelings of another, often crucial in building relationships and effective communication.

Sales Presentation

A detailed pitch or demonstration aimed at persuading a prospect or client to buy a product or service, typically involving visual aids or demonstrations.