Which Element of the Promotion Mix Refers to the Set

question 117

Multiple Choice

Which element of the promotion mix refers to the set of nonpersonal communication tools designed to stimulate quicker and more frequent purchases of a product?

• A)personal selling
• B)sales promotion
• C)Internet ordering
• D)advertising
• E)public relations

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Definitions:

Anti-virus Scanning

The process performed by software to detect, prevent, and remove malicious software and viruses from a computer system.

Database Management Systems

Software systems that are designed to manage databases, allowing for the creation, retrieval, update, and management of data.

USB Hub

A device that expands a single Universal Serial Bus (USB) port into several so that more devices can be connected to a computer simultaneously.

Peripheral Devices

External devices connected to a computer that extend its capabilities, including printers, mice, and keyboards.