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Clif Bar & Company,makers of Energy and Nutrition Bars,expanded Their

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Clif Bar & Company,makers of energy and nutrition bars,expanded their product line to include Clif Kid Z Bars.These bars are specifically designed to provide the right kind of nutrition for growing children.For this product,Clif Bar & Company is segmenting the market based on


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Financial or material contributions given to support organizations or individuals for philanthropic purposes without expecting return.

Ethical Dilemma

Situations that present a choice between options that are or seem equally unacceptable or unfavorable on ethical grounds.

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A confidential reporting tool allowing employees to report unethical behavior or policy violations anonymously within their organization.

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Written guidelines issued by an organization to its workers and management to help them conduct their actions in accordance with its primary values and ethical standards.

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