Examlex
Firms that want to maintain or improve their competitive position in the marketplace generally must develop new products.
Rational Personal Choice
The decision-making process by individuals that results in the optimal level of benefit or utility for the individual, based on personal preferences and available information.
Personal Benefit
The advantage or gain that an individual receives from making a decision or undertaking an action.
Public Choice Theory
An economic theory that studies how public decisions are made and how public policies are shaped, considering individuals as self-interested agents.
Political Candidate
An individual who offers themselves for public office by participating in electoral campaigns to win an election.
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