In a Marketing Information System (MIS),data Flows Through the Organization

question 65

Multiple Choice

In a marketing information system (MIS) ,data flows through the organization from internal company data,competitive intelligence,and

• A)statistical models.
• B)customer insights.
• C)mathematical modeling.
• D)marketing research.

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Definitions:

Sales

The activity or business of selling products or services to customers.

Virtual Teams

Groups of individuals from different locations work together through e-mail, video conferencing, instant messaging, and other electronic media.

Videoconferencing

A technology that allows two or more people at different locations to see and hear each other simultaneously, facilitating remote communication.

Cross-Functional Teams

are groups composed of members from different departments or areas of expertise working together towards a common goal, fostering innovation and problem-solving.