Examlex
Environmental scanning involves monitoring developments within a firm's control to evaluate the firm's strengths and weaknesses.
Marginal Revenue
Marginal revenue is the additional income received from selling one more unit of a product or service.
Marginal Cost
Marginal cost is the increase or decrease in the total cost of producing one additional unit of a good or service.
Total Revenue
The total amount of money generated by a firm from the sale of its goods or services, calculated before any expenses are subtracted.
Profit Maximizes
Refers to achieving the highest possible profit, where the difference between revenue and costs is at its maximum.
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