The Sign (+ or -)And the Strength of a Correlation

question 17

True/False

The sign (+ or -)and the strength of a correlation are independent of each other.

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Definitions:

Unsatisfied Need

A condition or state where an individual's desires or requirements are not met, potentially creating a space for new products or services to fulfill that gap.

Functional Needs

The practical or utilitarian requirements that consumers seek in products or services, which fulfill specific functions or tasks.

Search for Information

The process individuals or entities engage in to find and gather data, facts, or details on a particular subject or for a specific purpose, often conducted prior to making decisions.

Esteem Need

A concept from Maslow's hierarchy of needs that refers to the human desire for respect, self-esteem, and recognition from others.