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Failure to Accurately Estimate Demand and Share Information Among Supply

question 5

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Failure to accurately estimate demand and share information among supply chain entities can result in bloated inventory levels due to a cumulative effect of poor information cascading up through a supply chain.This effect is infamously known as the "Earthquake Effect."


Definitions:

Merchandise Inventory

Goods that a retail or wholesale company holds for the purpose of resale to customers.

Selling Expenses

Costs incurred directly by the sales activities of a business, including advertising, sales commissions, and promotional materials.

Administrative Expenses

Expenses that are not directly tied to a specific function such as manufacturing, production, or sales, but necessary for the overall day-to-day operations of a company.

Product Costs

Costs that are directly incurred in the production of goods or services, including direct materials, direct labor, and manufacturing overhead.

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