Which of the Following Is Not One of the Main

question 58

Multiple Choice

Which of the following is not one of the main objectives of reward program?

• A) To attract qualified people to join the organization
• B) To keep employees coming to work
• C) To encourage employees to voluntarily leave the organization
• D) To motivate employees to achieve high levels of performance

---

Definitions:

Personal Selling

A direct sales approach involving face-to-face interaction between a salesperson and a customer, aimed at persuading the customer to make a purchase.

Two-way Communication

An interactive form of communication where both parties can send and receive messages, facilitating mutual understanding and feedback.

Purchase Decision

The process that leads a consumer to buy a product or service after considering various factors.

Sales Promotion

A strategy in marketing that employs brief incentives to motivate buying or selling a product or service.