In Evaluating the Effectiveness of the Venturing Initiatives of a Corporation

question 10

True/False

In evaluating the effectiveness of the venturing initiatives of a corporation, marketplace acceptance of the new products or services needs to be assessed.

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Definitions:

Resistance

The act of opposing or fighting against changes, policies, or practices within an organization, often due to the perceived negative impacts.

Restraining Forces

Factors that resist or oppose change, making it difficult to implement new strategies or processes in an organization.

Driving Forces

Refer to factors or elements that push towards the initiation and implementation of change within an organization or system, aiming to achieve a desired outcome.

Change Process

A sequence of steps or activities that an organization goes through to effect change.