Rocket Internet, Founded in 2007, Funds Start-Ups

question 99

True/False

Rocket Internet, founded in 2007, funds start-ups. One of its successful investments was in Lamoda, a retailing fashion site in Russia that is modeled after Zappos. This is an example of a pioneering new entry strategy.

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Definitions:

Rapid-Growth Firms

Companies that experience a significant and accelerated increase in their revenue or market share in a short period.

Power and Control

The ability to influence or direct people's behavior and the course of events, often discussed in the context of organizational dynamics and leadership.

Leadership

The ability to guide, inspire, and influence others towards achieving common goals.

Entrepreneurial Transition

The phase in which an entrepreneur moves from early-stage to growth, requiring adjustments in strategy, operations, and possibly management.