_____ Works Best When There Is Variance in Needs Across

question 51

Multiple Choice

_____ works best when there is variance in needs across buyers and choices have to be made among products,as opposed to custom-made solutions.

• A) Needs satisfaction selling
• B) Script-based selling
• C) Consultative selling
• D) Profit maximization selling
• E) Strategic partnering

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Definitions:

Shopping Center

A complex or area that houses multiple retail stores, restaurants, and other service outlets.

Stand-Alone Location

A business that is located in its own separate premises, rather than within a shared space or complex.

Competitive Advantage

A condition or circumstance that puts a company in a favorable or superior business position compared to its competitors.

Anchor Stores

Large retail stores, usually department stores or supermarket chains, that serve as the primary draw to a shopping mall or shopping center.