What Is the Advantage of Personal Selling

question 37

Multiple Choice

What is the advantage of personal selling?

• A) Requires no investment in management structures
• B) Maintaining a sales force is relatively inexpensive
• C) Training and other costs are negligible
• D) Cost-per-contact is very low
• E) Communication can be adapted to fit the needs and personality of the buyer

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Definitions:

Positive Outcomes

Favorable or beneficial results achieved through a process, action, or intervention.

Special Assignments

Tasks given to employees outside of their usual responsibilities, often to harness their specific skills or to provide them with new challenges.

Political Behaviour

Activities within organizations that involve power and influence tactics to achieve personal or organizational objectives.

Status Quo

The existing state or condition of affairs, often used in context to resist changes or maintain current circumstances.