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Sarah does the same job as Trevor and has the same position title.Both work the same hours and talk throughout the day about their jobs.Recently, she discovered that Trevor had received a pay increase while she had not.Using the equity theory as a model of motivation, explain what Sarah may be feeling.
Innovation
The method by which a concept or innovation is transformed into a product or service that generates value or that consumers are willing to purchase.
Product Development
The process of bringing a new product or service to the market, from ideation and design through to production and launch, involving research and testing to meet consumer needs.
Triggering Event
A specific occurrence or situation that initiates a predetermined action or series of actions within a business or project context.
Start-Up Process Model
A framework outlining the step-by-step progression needed to establish a new business, from idea conception to market entry.
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