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Identify and Discuss the Six Principles of Persuasion Described by Robert

question 84

Essay

Identify and discuss the six principles of persuasion described by Robert Cialdini.


Definitions:

Covariance

A statistical measure that indicates the extent to which two variables change together, signaling the direction of their linear relationship.

Investments

The process of distributing funds with the aim of earning returns or profits.

Positive

A term usually referring to values greater than zero, or a positive attitude or outcome in a broad sense.

Expected Value

The weighted average of all possible values of a random variable, with the weights being the probabilities of the outcomes.

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