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What Are Judgmental Heuristics? Why Is Knowing About These Important

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Essay

What are judgmental heuristics? Why is knowing about these important for managers? Identify and define at least six judgmental heuristics and give an example of each.

Realize the necessity of multiple approaches for a comprehensive understanding of personality phenomena.
Understand how trait theorists explain personality characteristics and their impact on behavior.
Understand the functions and applications of social psychological theories.
Grasp the concept of cognitive dissonance and identify situations that produce dissonance.

Definitions:

Efficient

Pertaining to a system or process that operates in a way that maximizes output with minimal waste, effort, or expense.

Resources

Assets, materials, and inputs needed for the production of goods and services, including natural resources, human resources, and capital.

Society Wants

The collective desires and needs of a society or community.

Creative Destruction

An economic concept where innovation destroys old products, services, or processes to make way for new ones, driving economic development.

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