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Product Differentiation
The practice of individualizing a product or service in the marketplace to make it more enticing to a targeted audience.
Monopolistically Competitive
Refers to a market structure where many firms sell similar but not identical products, allowing for some degree of market power and product differentiation.
Advertising
The action or profession of producing advertisements for commercial products or services.
Monopolistically Competitive
A market structure characterized by many sellers offering similar but not identical products, leading to competitive pricing and product differentiation.
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