Automatic Processes

question 85

Multiple Choice

Automatic processes

• A)require lower levels of attention than controlled processes.
• B)need more conscious effort than controlled processes.
• C)interfere with other ongoing activities.
• D)are unconscious behaviors.

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Definitions:

FAB Approach

An approach to selling that emphasizes the Features, Advantages, and Benefits of a product or service, aimed at persuading customers by highlighting its unique value.

Customer-Oriented Selling

The adoption of the marketing concept at the level of the individual salesperson and customer.

Customer-Oriented

This concept involves prioritizing customer needs and satisfaction in all aspects of a company’s operations and decision-making processes.

Feature-Advantage-Benefit Approach

A sales strategy that involves highlighting a product's features, explaining their advantages, and demonstrating how they provide benefits to the customer.