When a Company Is Successful in Pursuing the Strategy of Concentration

question 25

True/False

When a company is successful in pursuing the strategy of concentration on a single industry, it uses its divisional skills to develop new products or expand its locations.

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Definitions:

CS Preexposure

The process by which a conditioned stimulus is presented to a subject without the unconditioned stimulus, affecting subsequent conditioning.

Cue Deflation

The process where a cue that previously signaled the availability of a reinforcer loses its value or effectiveness after the reinforcer is decreased or removed.

Potentiation

The enhancement of a conditioned response (CR) to a nonsalient stimulus when a salient stimulus is also paired with the unconditioned stimulus (UCS).

Acquisition of Extinction

The process in conditioning when the conditioned response is reduced and eventually disappears as the conditioned stimulus is no longer paired with the unconditioned stimulus.