If a Society Values the Group More Than the Individual

question 61

Multiple Choice

If a society values the group more than the individual, and believes that people should be judged by the quality of their contribution to the group instead of their individual achievement, then the society is said to value

• A)individualism.
• B)power distance.
• C)collectivism.
• D)objectivism.

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Definitions:

Marketing Mix

The combination of factors that can be controlled by a company to influence consumers to purchase its products, including product, price, place, and promotion.

Market Fads

Short-lived trends or crazes in the marketplace that can suddenly explode in popularity but fade away just as quickly.

SWOT Analysis

A strategic planning tool that assesses a company's strengths, weaknesses, opportunities, and threats.

Strength

An organization's capabilities or resources that give it an advantage in meeting the needs of its target markets.