The Means a Firm Chooses for Delivering the Product to the Consumer

question 115

Multiple Choice

The means a firm chooses for delivering the product to the consumer is its

• A) communication strategy.
• B) segmentation strategy.
• C) product attributes.
• D) distribution strategy.

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Definitions:

Auctions

Competitive bidding processes where goods or services are sold to the highest bidder.

Internet Purchasing

The process of buying goods and services online, leveraging digital platforms and e-commerce websites for transactions.

Negotiation Strategies

Approaches taken by supply chain personnel to develop contractual relationships with suppliers.

Keiretsu

A network of interconnected Japanese companies, often family-owned, that form a close-knit alliance to work together and support each other's business.