Which of the Following Is Not a Characteristic of Strategic

question 65

Multiple Choice

Which of the following is not a characteristic of strategic alliances entered into to support related diversification?

• A)It is a way for companies to realize some of the benefits of diversification at a lower level of bureaucratic costs.
• B)It requires each company to take an equity stake in the new venture.
• C)A disadvantage is the risk of losing proprietary know-how to a competitor.
• D)It entails investing in a new business or product (including upgrades)instead of an existing one.
• E)It allows a company to swap complementary skills.

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Definitions:

Textile Labelling Act

Legislation that dictates the proper labeling of textile products, including information about the fabric content, care instructions, and country of origin.

Green Marketing

The process of promoting products or services based on their environmental benefits and sustainability.

Social Marketing

The use of marketing principles and techniques to influence a target audience to voluntarily accept, reject, modify, or abandon a behavior for the benefit of individuals, groups, or society as a whole.

Corporate Giving

The act of corporations donating resources, such as money or goods, to charitable organizations or causes.