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By Failing to Adapt to Their Customers' Changing Demographics,needs and Preferences,and

question 80

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By failing to adapt to their customers' changing demographics,needs and preferences,and continuing a "if it's not broken,don't fix it" strategy,Mattel's Barbie doll line lost significant market share to MGA's Bratz doll line,eventually leading to a costly lawsuit.


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Being the only one of its kind; unlike anything else.

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A belief in one's abilities or qualities.

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