Franchising Is a Business-Level Strategy That Allows Companies to

question 2

Multiple Choice

Franchising is a business-level strategy that allows companies to

• A) spread overhead and administrative costs over a large number of franchises.
• B) enjoy the competitive advantages of cost leadership or differentiation.
• C) hedge the costs of supplies.
• D) expand beyond their base of support.
• E) engage in new businesses that were previously beyond reach.

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Definitions:

Avoidance Learning

A type of learning where a subject learns to perform behaviors in order to prevent or avoid an unpleasant stimulus.

Aversive Conditioning

A form of learning in which an unpleasant or harmful stimulus is associated with a particular behavior to reduce or eliminate that behavior.

Latent Learning

This concept involves the acquisition of knowledge or skills that is not immediately manifest in an individual's behavior but can be demonstrated when needed.

Insight

A deep understanding of a person or situation resulting in a clear conceptualization of a problem, often leading to a sudden resolution.