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According to Dr.Lynn Perlman,identity formation or developing a sense of uniqueness is especially difficult for


Definitions:

Channels

In marketing, channels refer to the paths or routes through which goods and services flow from the producer to the consumer.

Wholesalers

Businesses that buy goods in large quantities directly from manufacturers to resell them in smaller quantities to retailers or other businesses.

Exposure

In marketing, it refers to the degree to which a target audience sees or interacts with a brand's message or campaign across various mediums.

Intensive Distribution

A strategy designed to get products into as many outlets as possible.

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