Given the Following Information for Period 15,what Will Be the Smoothed

question 17

Multiple Choice

Given the following information for period 15,what will be the smoothed mean absolute deviation for period 16?
Demand = 120
Forecast = 180
MAD₁₅ = 50
Alpha = 0.3

• A) 77
• B) 53
• C) 17
• D) 43

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Definitions:

Cost Leadership

A business strategy aiming to achieve the lowest production and distribution costs to offer lower prices than competitors.

Flexible Automation

Flexible automation refers to a manufacturing system that can quickly adapt to changes in the product being produced, allowing for customization and efficient production of various items.

Brand Personality

Brand personality refers to the set of human characteristics associated with a brand, influencing consumer perceptions and emotional connections with the brand, such as sincerity, excitement, competence, sophistication, and ruggedness.

Premium Strategy

A business approach that involves offering products or services of higher quality or uniqueness at a higher price to target upscale market segments.