Examlex
E-mail is always an appropriate medium for all types of communications.
Permission Marketing
A marketing strategy where businesses obtain consent from individuals before sending them promotional messages or advertisements.
AIDA Approach
An acronym for Attention, Interest, Desire, and Action, describing a common list of events that may occur when a consumer engages with an advertisement.
Social Media
Platforms and websites that enable users to create and share content or to participate in social networking, facilitating digital communication and interaction.
Conventional Media
Traditional forms of mass communication, such as newspapers, television, and radio, as opposed to digital or social media.
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