Examlex
Smith & Co. has divided its employees into various groups like manufacturing, marketing, and finance. Smith & Johnson is said to have a(n) _____ structure.
Discrimination
Discrimination is unjust or prejudicial treatment of individuals based on characteristics such as race, gender, age, or sexual orientation.
Peripheral Route
A method of persuasion that uses low elaboration—where people minimally process the message. This method usually results in development of weaker attitudes.
Classical Conditioning
A learning process that occurs when two stimuli are repeatedly paired together; a response that is at first elicited by the second stimulus is eventually elicited by the first stimulus alone.
Central Route
A method of persuasion that uses high elaboration—where people pay attention to the arguments and consider all the information in the message. This method usually results in development of stronger attitudes.
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