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On her first visit to a new doctor's office, Melanie noted the fine furniture in the lobby and the crisp white coats that each of the staff wore.She was judging the tangibles dimension of the RATER scale.
Process Theories
Encompass theories that describe how various psychological and behavioral processes influence motivational levels and patterns of human behavior.
Motivation
The internal drive or external stimuli that spur individuals to action toward achieving a goal.
Equity Theory
A theory of motivation that people are motivated to maintain a balance between their inputs and outputs comparable to others in similar situations.
Negative Inequity
A perception that arises when an individual feels they are receiving less than they are giving or less than others are receiving in similar situations.
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