Many Good Mission Statements Include Descriptions of an Organization's Customers

question 77

True/False

Many good mission statements include descriptions of an organization's customers, as well as its major products or services.

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Definitions:

ERG Theory

A refinement of Maslow’s hierarchy that includes only three needs areas: existence (mostly figure needs); relatedness (needs linked to relationships); and growth (internal esteem needs and self-actualization).

Existence

The state or fact of living, being, or having a presence.

Growth

An increase in some measured quantity, such as size, number, value, or strength.

Manifest Needs Theory

Developed by David McClelland to show that all people have needs that motivate them in life and on the job. These three needs include power needs, affiliation needs, and achievement needs.