_____ Is a Process of Analyzing Customer Patterns and Insights

question 71

Multiple Choice

_____ is a process of analyzing customer patterns and insights to make better marketing decisions.

• A)Relationship marketing
• B)Data mining
• C)Data warehousing
• D)Customer experience transformation

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Definitions:

Balance Sheet

A statement that displays the financial standing of a company, including what it owns, owes, and the value held by investors, at a given time.

Owner's Equity

The residual interest in the assets of a business after deducting its liabilities; represents the ownership interest of shareholders or owners.

Assets

Resources owned or controlled by a business that are expected to bring future economic benefits.

Accrual Basis

An accounting method where transactions are recorded when they occur, regardless of when cash is exchanged, focusing on economic events rather than cash flow.