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What Are Some of the Mobile Marketing Best Practices? Give

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What are some of the mobile marketing best practices? Give an example.


Definitions:

Established Set of Rules

An established set of rules refers to the formally agreed upon or widely recognized guidelines that govern behaviors or activities within a specific context or organization.

Dilemma of Honesty

The conflict between the desire to be truthful and the potential negative consequences of disclosing unfavorable information.

Dilemma of Trust

A situation in which trust is critical yet difficult to establish, often due to previous experiences of betrayal or conflicting interests.

Yielding Strategy

A negotiation technique involving giving in to some or all of the other party's demands.

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