_____ Reaches Consumers While They Are in Transit and Is

question 71

Multiple Choice

_____ reaches consumers while they are in transit and is about an organization, good, service, or idea by an identified sponsor.

• A)Paid media
• B)Out-of-home advertising
• C)Advertising
• D)Earned media

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Definitions:

Self-checkout Lanes

Automated checkout systems in retail environments that allow customers to scan, bag, and pay for their purchases without cashier assistance.

Multifactor Productivity

An efficiency measurement that assesses the output produced relative to more than one input used in production, such as labor, materials, and energy.

Electricity Costs

The expense associated with the consumption of electrical energy, often reflecting rates that vary by usage levels and times.

Labour Productivity

A measure of economic performance that calculates the amount of goods and services produced per unit of labor input, often used to gauge the efficiency of workers or industries.