Motario Markets Many of Its Brands Based on Age and Gender

question 17

Multiple Choice

Motario markets many of its brands based on age and gender requirements.Motario W is a calcium supplement created for women, while Motario Kids is geared to children between the ages 2 and 12. Which form of market segmentation has Motario adopted?

• A)niche marketing
• B)segment marketing
• C)mass marketing
• D)individualized marketing

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Definitions:

Conflict Resolution

The process of resolving a dispute or disagreement between parties in a constructive and peaceful manner.

Conflict Process

The series of stages that a conflict undergoes from its inception to resolution, including potential escalation and the means of addressing it.

Damage

Harm or injury that reduces the value or functionality of something.

Communication Channels

The means or mediums through which information is transmitted from one entity or person to another.