Why Should Marketers Be Aware of Changes and Developments in Each

question 125

Multiple Choice

Why should marketers be aware of changes and developments in each area of a marketing environment scan?

• A)to determine where and when further analyses are needed
• B)to go where a company should be directing their energies
• C)to understand what a company needs to do
• D)to get ahead of their competitors

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Definitions:

Ethical Codes

Sets of guidelines and principles designed to direct the conduct of members of a profession or organization.

Model Rules

A set of ethical guidelines adopted by the American Bar Association for attorneys and legal professionals, aiming to establish a standard for ethical legal practice.

Professional Conduct

Ethical and professional standards expected of professionals, including adherence to laws, regulations, and practices that define acceptable behavior in their respective fields.

Professional Misconduct

Inappropriate or unethical behavior by a professional as defined by their profession's standards.