Examlex
The ________ is the written statement of marketing objectives,strategies,and activities to be followed in the business plan.
Well-founded Predictions
Predictions based on solid data, thorough analysis, and plausible assumptions about future events or outcomes.
New Hypotheses
Newly formulated propositions made as bases for further investigation to prove or disprove them through empirical evidence.
Testable Hypothesis
One that can be shown to be false by reference to empirical evidence.
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